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Looking for leads? Better yet, want to generate true quote requests and sales opportunities? We have collected 30 of the greatest lead generation tips and tricks over our 30-year history. Learn from our legacy.
This webinar will outline how to implement the 12 most important B2B marketing initiatives – the “Dirty Dozen” – that will drive your revenue while you reduce your cost/sale.
Sample budget and worksheet to help build a balanced B2B marketing budget that ties to ROI
GGC campaigns and programs show strong results and Measurably Better ROI performance in 2020. See highlights in our infographic.
Get our Top 50 List of Martech Tools to drive higher performance and marketing ROI
Accelerate your B2B marketing program in 2021 with these top 10 ideas.
It’s still possible to find opportunities and keep your pipelines filled by following these four suggestions for virtual marketing tools and strategies.
Read how to build great LinkedIn campaigns that uncover leads for your sales team
19 low cost-no cost ways to improve your website traffic, leads and quote volume.
Good marketing grabs attention AND persuades! Our 8-step template asks the questions you need to answer to build the perfect Message Architecture.
The world of marketing is rapidly changing, and because of that so must our strategies. When building a B2B program, there are some elements that need to be a given.
Sometimes, it’s not what the contenders say in their presentations, but what they DON’T say.
Learn what new initiatives should you consider in a constantly changing digital landscape. Our new guide to B2B digital marketing makes it easier to understand what trends are important, and how to implement them in a way that impacts your bottom line.
Marketers can accelerate their sales startup by preparing a detailed Sales Pillar to point the team in the right direction, right from the start.
7 Key Points to consider when building strategies to reach the Millennial Engineer.
What works, what doesn’t in creating marketing programs that appeal to the technical buyer
Simply put, true CRM adoption is not hard to achieve. In fact, eliminating just six barriers, common to nearly all companies we find, will take your CRM from frustration to flying colors!
In our new eBook, we take a look at the generation with the most buying power. So, just what do you need to know about marketing to Millennials? Download our new Ebook to find out!
In our new eBook we describe how to use Technology Accelerators, digital marketing and content to create a system that goes far beyond lead-gen.
Download our eBook now to find out more about our Social Engagement Checklist.
Marketing prospect database: Grew 212% in the campaign’s first four months
“Those who fail to plan, plan to fail.” So build a strong foundation for this year’s marketing program.
Download our eBook now for a summary of six market research studies on best practices in building a b-to-b marketing budget.
Download our CASL FAQ, which includes 6 Steps every marketer should make to follow the new law.
The average attention span online is about eight seconds. Question is, how do you get someone to read and convert on your landing page in that short timeframe?
This ebook shares the statistics, practices and real-world experiences of thousands of b-to-b marketers.
Learn the proven methodology for the digital age.
How to Unlock the ROI of Your Marketing with Analytics.
We identify the right questions to ask so that you’re able to achieve the best ROI.
Most of us have heard the old marketing comment, “I know half my marketing is wasted; I just don’t know which half.” Now, with marketing automation software, we know.
This report will dive into how you can increase both traffic and leads.
Most of us have heard the old marketing comment, “I know half my marketing is wasted; I just don’t know which half.” Now, with marketing automation software, we know.
When you’ve spent as much time as we have marketing to highly educated, focused engineers, you know how to talk to them.
See what many marketers point to as activities that won’t help you move the needle in 2014 — so you can eliminate it for good!
“I don’t want traffic. I want the RIGHT traffic.” Today, websites are not about flash and flaming logos; they’re about converting traffic into sales opportunities. Is your site performing up to industry standards?
The 12 Filthy-Great Ideas to Boost Quality Lead Flow. Download our dozen favorite top performers eBook and turn in a truly classic performance in your Lead Generation strategy.
Is Paid Search, or Pay-Per-Click (PPC), just a great program for awareness-building with millions of
impressions? Or can it be viewed as a valid lead generation tool with an affordable cost/lead ROI?
